1. Introduction
WowHomes2Day ("we," "us," or "our") is an educational homeownership platform that helps Housing Choice Voucher (Section 8) families, real estate investors, and community partners explore homeownership opportunities in Metro Detroit.
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, complete our forms, schedule consultations, or interact with our services.
By using our website and submitting your information, you consent to the practices described in this Privacy Policy.
2. Information We Collect
Information You Provide Directly
When you complete a form, schedule a consultation, or request information, we may collect:
- First and last name
- Email address
- Phone number
- Whether you are a home buyer, investor, or community partner
- Information shared during consultations or communications
- Any additional details you voluntarily provide
Automatically Collected Information
When you visit our website, we may automatically collect certain technical information, including:
- IP address and browser type
- Pages visited and time spent on pages
- Referring website URLs
- Device and operating system information
3. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries and provide requested information about homeownership programs, available homes, workshops, and services
- To schedule and conduct consultations, strategy calls, and appointments
- To send educational content, workshop invitations, announcements, and updates about available homes
- To assess buyer readiness and guide you through the homeownership process
- To connect you with trusted partners, including lenders, housing counselors, and community organizations
- To improve our website, services, and educational resources
- To comply with legal obligations and protect our rights
4. Communication Preferences
Email Communications: When you provide your email address, you agree to receive email communications from WowHomes2Day, including updates, educational content, workshop invitations, announcements, available homes, and other information related to your inquiry.
SMS/Text Messages: When you provide your phone number and expressly check the opt-in box on our form, you are providing your explicit written consent to receive SMS/text messages from WowHomes2Day regarding your inquiry, appointment reminders, workshop registrations, updates, announcements, available homes, and other information related to your homeownership journey. Consent to receive SMS/text messages is not a condition of purchasing any goods or services. Message frequency may vary. Message and data rates may apply. Reply STOP to opt out at any time. Reply HELP for assistance. For more information, contact us at gary@wowhomes2day.com.
Opt-Out: You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in each email or by contacting us directly. You may opt out of SMS communications by replying STOP.
5. How We Share Your Information
We do not sell your personal information. We may share your information with:
- Affiliated Partners: Lenders, housing counselors, community organizations, and other professionals who may assist you with your homeownership journey, provided you have authorized us to do so
- Service Providers: Third-party platforms that host our forms, scheduling tools, email systems, and website infrastructure
- Legal Compliance: Law enforcement agencies, regulators, or other parties when required by law or to protect our legal rights
SMS opt-in data, phone numbers, and consent will not be shared with any third party or affiliate for any purpose whatsoever. This data is collected solely to deliver the communications you have explicitly requested.
6. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to improve your browsing experience and analyze how visitors use our site.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember your preferences and understand how you interact with our content.
Types of Cookies We Use:
- Essential Cookies: Required for the website to function properly, including form submissions and page navigation.
- Analytics Cookies: Help us understand how visitors interact with our website, such as which pages are visited most often. We may use Google Analytics or similar tools for this purpose.
- Functional Cookies: Remember your preferences to enhance your experience on return visits.
- Marketing Cookies: Used to deliver relevant content and track the effectiveness of our outreach efforts.
Third-Party Services:
Our website may use third-party tools such as Google Analytics, Google Fonts, and form and scheduling platforms that may set their own cookies. These third parties have their own privacy policies governing their use of cookies.
How to Control Cookies:
You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. Most browsers allow you to:
- View and delete cookies stored on your device
- Block cookies from specific websites
- Block all third-party cookies
- Clear all cookies when you close your browser
For more information on managing cookies, visit your browser's help documentation.
Do Not Track:
Some browsers include a "Do Not Track" feature. Our website does not currently respond to Do Not Track signals, but we respect your privacy choices and encourage you to use browser settings to manage your preferences.
7. Third-Party Services
Our website uses third-party tools for form submissions, appointment scheduling, and communication. These providers have their own privacy policies governing how they handle your data. We encourage you to review their policies.
8. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
9. Your Rights
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing communications
- Withdraw consent for data processing
To exercise any of these rights, please contact us using the information provided below.
10. Children's Privacy
Our website is not directed to children under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.
11. No Guarantee of Eligibility
Completing any form, assessment, or consultation does not guarantee eligibility for any Housing Choice Voucher Homeownership Program, mortgage financing, or the purchase of a home. Eligibility is determined by applicable program requirements, participating housing authorities, lenders, and other qualifying criteria.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically to stay informed about how we protect your information.
13. Contact Us
If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please contact us at:
- Phone: +1 313-634-0439
- Email: gary@wowhomes2day.com
- Address: 11000 W. McNichols, Suite 121 Detroit, Michigan 48221